Exclusive Live Calls launches white label Pay Per Call platform for agencies

Exclusive Live Calls on July 17, 2026 launched a white label Pay Per Call platform aimed at helping marketing agencies, lead gen firms, consultants and entrepreneurs offer branded call-based services without building their own tech. The move targets agency churn and rising customer acquisition costs by shifting agencies toward recurring revenue and measurable outcomes.

Why it matters: - Marketing agencies are under pressure to prove value as retainers face scrutiny and client churn rises. - The platform is designed to help agencies move beyond clicks and impressions and sell measurable outcomes such as calls, leads and booked appointments. - Exclusive Live Calls is positioning white label Pay Per Call as a way for agencies to become embedded in clients' daily operations, not just their ad campaigns.

What happened: - Exclusive Live Calls announced a White Label Pay Per Call Platform on July 17, 2026. - The platform gives marketing agencies, lead generation companies, consultants and entrepreneurs a way to launch a branded Pay Per Call business without building the technology themselves. - The system lets partners operate under their own brand while Exclusive Live Calls handles the underlying technology and operations. - More information is available here.

The details: - The platform includes white label branding, complete Pay Per Call technology, a publisher network, campaign management, call routing, billing and invoicing, customer dashboards, AI-powered automation, CRM integrations, call analytics and reporting, and ongoing operational support. - Agencies can offer exclusive inbound calls, Pay Per Lead campaigns, Pay Per Appointment campaigns, AI receptionists, AI call qualification, after-hours call answering, marketing automation, CRM integration, call tracking and performance reporting. - Exclusive Live Calls says the model lets agencies focus on relationships and customer growth instead of spending years building infrastructure, recruiting publishers or developing software. - The company serves businesses in home services, legal, insurance, healthcare, finance and automotive. - The platform connects buyers with qualified inbound phone calls through performance-based marketing.

Between the lines: - The launch reflects a broader shift in digital marketing toward revenue-linked services as ad costs rise across Google Ads, Meta Ads and other platforms. - The pitch also directly targets a crowded agency market where freelancers, offshore providers and AI tools make commoditized services easier to replace. - David Shnader, founder of Exclusive Live Calls, framed the opportunity as a transition from marketing support to becoming a client's growth partner and operational layer. - The company's messaging suggests agencies that control customer relationships, pricing and recurring services may retain clients longer and build more predictable revenue.

What's next: - Exclusive Live Calls plans to expand the platform with AI-driven call analytics, campaign intelligence, CRM integrations, publisher marketplace technology and other performance marketing tools. - The company wants to give agencies additional ways to create recurring revenue while delivering qualified customers with measurable results. - The longer-term bet is that agencies will increasingly package automation, call handling and customer acquisition into one branded offering.

The bottom line: - Exclusive Live Calls is betting that agencies can fight churn by becoming infrastructure for client growth, not just vendors for ads.